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PPMI joins Kantar Public

06 July 2023

Kantar Public, the international public policy evidence and advisory business, has announced today the acquisition of PPMI, a leading European policy research and consultancy company, based in Vilnius, Lithuania.

 

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Kantar Public, the international public policy evidence and advisory business, has announced today the acquisition of PPMI, a leading European policy research and consultancy company, based in Vilnius, Lithuania.

The deal will enable both organisations to strengthen their combined offerings across public policy advisory and evaluation, data and analytics, and behavioural and communications work, to support government, multi-laterals, business and civil society clients, when dealing with the most important and complex public policy issues around the world.

The completion of the deal is announced today, 6 July 2023, and PPMI will start working alongside Kantar Public with immediate effect.

Dr Michelle Harrison, Global CEO of Kantar Public commented on the acquisition of PPMI: “I am thrilled that Haroldas Brožaitis and his excellent team at PPMI are joining us at Kantar Public. From our first meetings, the synergies in our purpose, strategy, ambition and culture were remarkable. Our combined expertise in delivering evidence and advisory work across the public policy spectrum, and our shared recent history of technology investment to deepen our data and analytics capabilities, will take our ability to deliver to our clients to the next level. I could not be more delighted to be welcoming them to join us as we accelerate and innovate across our shared areas of expertise. I look forward to a future of co-creation and collaboration as we build our journey together.”

Haroldas Brožaitis, Managing Director of PPMI added: “Today is the start of the next exciting chapter for PPMI as we embark on our new relationship with Kantar Public. PPMI has been a leading evidence-based insights and public policy consultancy since our inception in 2001. We have more than 100 in-house researchers and work with partner organisations in all EU countries to serve public sector leaders in the EU and international institutions as well as national authorities. We are proud of our purpose-based culture, which combined with exceptional strength in analytical capabilities and technology-enabled data, enables us to be a strong collaborative partner to existing and future clients operating in the public realm.

In this next phase of our journey as part of Kantar Public, we have the opportunity to create something very special together. The complexity of the societal, economic and environmental challenges that governments, the public sector and non-governmental organisations are facing across the public policy spectrum are immense. We, alongside Kantar Public, are fully committed to being part of how we solve for these challenges – as we continue to provide strong evidence-based insights to support effective decision making and sustainable positive outcomes for communities around the world.”

The value of the deal will not be disclosed.

 

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